eXp Realty
The Militello Team

In the bustling real estate market of Massachusetts' North Shore—spanning from Ipswich to Essex, Beverly to Gloucester—preparation is not merely beneficial; it's essential. The measures you take before putting your property on the market can significantly impact both the speed of the sale and the final selling price. As an authority in this field, I've compiled this comprehensive guide to arm you with actionable steps you should consider prior to listing your home.

1. Obtain an Automated Valuation

Kick-off the selling process with an automated valuation of your property. While this isn't a substitute for a professional appraisal, which we are happy to provide to you, it does offer an invaluable initial assessment, crucial for setting a competitive asking price. On the homepage of our website, you will find our home valuation tool.  This tool provides multiple automated valuation models and even enables adjustments based on unique amenities and recent updates to your home. However, it is alway best to have a professional opinion of value to get the most accurate value on your home in today's market.

2. Elevate Your Curb Appeal

First impressions carry considerable weight, starting with the exterior of your home. A manicured lawn, groomed flower beds, and a well-maintained facade signal to prospective buyers that the interior will be just as impressive. In the winter months, timely snow removal and salting pathways are essential to showcasing a well-cared-for property year-round. This added step is especially relevant for our Massachusetts coastal communities, where winter weather can become a significant factor in property management.

3. Declutter and Stage Your Home
The power of space and cleanliness in influencing prospective buyers cannot be overstated. Decluttering not only amplifies the perceived space but also allows buyers to envision themselves living there. After you've decluttered, consider staging the home to spotlight its best features.
4. In-House High-Quality Photography
With our team, there's no need to outsource the visual components of your listing. We provide high-quality photography that rivals professional services, ensuring your online listing is compelling and effective in drawing interest from potential buyers.
5. Navigate Closing Costs
Being based in the Commonwealth of Massachusetts, specific costs accompany the sale of your home. These include deed preparation, prorated property taxes, and recording fees. Additionally, Massachusetts imposes state tax stamps at $4.56 per $1,000 of the sale price. Preparing for these costs will eliminate any last-minute surprises.
6. Consult a Real Estate Professional
Partnering with an experienced real estate agent is among the most impactful steps in preparing to sell your home. A skilled agent can offer insights into market dynamics, pricing tactics, and even recommend minor enhancements that can maximize your home's value.
7. Financial and Legal Preparations
Before listing your home, consult your financial advisor and possibly a real estate attorney. This consultation will guide you through the complexities of selling your property, from understanding tax implications to ensuring compliance with state and local laws.


Selling a home is not just a transaction; it's a multi-faceted process that, when executed carefully, can be both smooth and profitable. For more tailored advice geared to your property and circumstances, don't hesitate to reach out us at (978) 500-1480. We're committed to helping you extract the highest value from your real estate investment.


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